Mainstream Media Vs Alternative Media: What’s better for your Business?
The answer of the above question depends on the following factors: How intimate your message is? Generally, mainstream media tends to seek to make money through appealing to the masses. Mainstream media houses typically go for news that a majority of people could relate to. At the same time, alternative media would seek to build a faithful following that are loyal to specific viewpoint. If you have a business message that’s specific to the views of the people following a given alternative media company, then they would be best choice to go with. On the other hand, if your business message appeals to the masses, then you are better off with a mainstream media house, like one that broadcasts India news . How does the source of media treat businesses of the different sources? Mainstream media companies are likely not to publish any press release from smaller businesses. They may be reluctant to even air your ads of they consider your firm to be insignificant and small. Th